LEXINGTON, KY (Oct. 1, 2013) – Keeneland is an industry leader in employing social media and advanced technology to interact with its fan base, attract new fans and deliver the latest news and information directly to its customers. In keeping with that commitment Keeneland has launched the free Keeneland Race Day App and Fall Stars microsite to bring fans closer to the action.
Novice and seasoned fans alike can connect to helpful and fun tools like a betting calculator, expert tips, entries and more with the Race Day App. A Fall Stars microsite delivers an extraordinary amount of information for the opening Fall Stars Weekend, including entries for each of the nine graded stakes, photos and video interviews with trainers and owners.
Follow all the Keeneland fall meet excitement via Facebook at www.facebook.com/Keeneland and on Twitter (@keenelandfor news about special events at the trackand @keenelandracingfor the latest racing updates.). Keeneland’s YouTube channel at http://www.youtube.com/keenelandfanis another source for pre-race coverage, jockey interviews, morning works and stakes recaps. Fans are encouraged to use the #fallstars hashtag to stay on top of all the action.
As a thank you to fans, Keeneland will offer Track Packs on Wednesdays and Thursdays during the meet. Simply ‘like’ Keeneland’s Facebook page, print the Track Pack coupon and bring it to any of the track’s admission gates for free general admission. For just $10, fans can purchase a reserved grandstand seat, a race-day program, and receive a Keeneland hat – a value of $28.
Keeneland fans can turn to several resources this fall for help with handicapping and wagering questions, expert selections and statistical information.
Jeremy Plonk of Horse Player Now will host live chats on Keeneland.com each race day, giving selections and answering handicapping questions. Keeneland.com also offers a wealth of free handicapping information that will appeal to both new and experienced fans. Fans on Twitter can get real-time selections with @keenelandracing.